Creating Email Templates

Notify's template builder lets you create professional, responsive email templates without writing a single line of HTML. Whether you need a password reset, a welcome email, or a product update, you can build, customize, and preview your emails in minutes.

This guide walks you through creating your first template, and tweaking it to match your brand.

Let's get started.

Template Builder Interface

Basic Setup

Navigate to notify.cx/dashboard/template/create
Enter a template label (used to identify your template)
Set an email subject line
Start building with blocks

Building Blocks

The builder offers these drag-and-drop components:

Category	Components	Description
Text	Main Heading	Large, prominent text for titles
	Subheading	Secondary level headings
	Paragraph	Text blocks with inline link support
	Lists	Bullet points and numbered lists
	Code Snippets	Syntax-highlighted code blocks
	Quotes	Styled blockquotes
	Footer Text	Small text for email footers
Interactive	Buttons	Call-to-action buttons
	Hyperlinks	Clickable text links
	Social Media	Social media icon links
	Unsubscribe	Unsubscribe link options
Media	Images	Responsive image blocks
	YouTube	Video thumbnail previews
Layout	Dividers	Horizontal line separators
Composite	CTA with Text	Button + description combination
	More soon...	New blocks added regularly

Styling Options

Category	Property	Options
Typography	Font Size	xs to 5xl
	Font Weight	thin to black
	Text Color	Custom color picker
	Text Alignment	left, center, right
	Letter Spacing	tight to wide
	Line Height	relaxed to loose
Layout	Padding	0 to 16 (in pixels)
	Margins	0 to 16 (in pixels)
	Width	auto, full, or custom
	Background	Custom color picker
	Alignment	start, center, end
Component	Image Fit	cover, contain, fill
	Borders	width, style, color
	Button Style	solid, outline, ghost
	Link Style	underline, hover effects
	List Format	bullet, numbered, custom

Working with Variables

Emails aren't static. You need dynamic content — usernames, order numbers, magic links — without making a mess of your template.

Notify makes this easy:

Wrap dynamic content in {variable_name}
Use variables in text, buttons, subject lines - even as dynamic placeholders for hyperlinks.
Notify automatically detects and tracks variables for each template.
Test variable replacement in preview mode

Example:

Welcome, {customer_name}!
Your order #{order_id} has been confirmed.

When sending, just pass the values, and Notify handles the rest. No extra setup. No surprises.

There are two ways to fill in variables when sending an email:

From the Notify website – Pick a template, and Notify prompts you for the required variables before sending.
Using the Notify NPM package – Pass variable values in the request body (covered in Framework Guides and Managing Variables in Templates).

Template Management

Saving Templates

When you save a template in Notify, it gets a unique ID that you can use to send emails via the Notify SDK or API.

How It Works

Click "Save Template" after designing your email.
Your template gets a unique ID.
View all saved templates at notify.cx/dashboard/templates/view.
From this page, you can:
- Copy the template ID to use in your backend with the Notify SDK/API.
- Send emails directly from the website, filling in variables on the spot.

With Notify, you build once and send as many times as you want, instantly, whether through code or manually from the dashboard.

Block Actions

You have a few options for each block:

Edit: Modify block content or styling
Clone: Create a copy of the selected block
Delete: Remove a block

Pre-made Templates

If you'd rather skip the hassle of designing emails from scratch — Notify provides battle-tested pre-made templates for common use cases like password resets, welcome emails, notifications, and more.

Browse and use our pre-made templates:

Click "Browse Templates" in the builder
Choose a template that fits your needs. These are also present (and previewable) in the Marketplace.
Customize it to match your brand - edit text, colors, and layout as needed.

Once saved, your customized template gets a unique ID, ready to use via the Notify SDK, API, or directly from the dashboard.